An Introduction to Webflow And Its Benefits

With a wide array of web development and content management systems (and their die-hard fans) out there, content management systems can be a dividing topic. This makes it tricky to navigate your way to the best platform for you.

The benefits of being able to develop and manage your website without the prior knowledge of code makes these Content Management Systems (CMS), that are readily available, a popular option.

With previous user experience across a lot of these platforms, it was upon discovering Webflow that we knew we had cracked onto something that stands out amongst competitor’s products, for numerous reasons.

In this article, we’re going to introduce you to Webflow and let you know how you could benefit from having your website developed in Webflow.

What is Webflow?

Webflow is a platform that gives website designers and content managers all the power of HTML, CSS, and JavaScript through visual composition tools.  This means that as you put together the building blocks of your website; clean, semantic code is created in the background.

This platform has a user-friendly interface, and offers superior interaction and animation tools, making complex designs and features easy to implement, without thinking about code.

With it’s easy import tool, content can be uploaded from a CSV, for example, and then designed visually through the dashboard. And the ‘Webflow Editor’ tool means ongoing edits are hassle-free for third party content providers.

We feel this software has bridged the gap between editors, designers and developers, making it a perfect choice for businesses.

Webflow comes complete with reliable hosting, unlike some other CMS systems currently available which require you to install and setup the CMS on a hosting server.

Now that you know what Webflow is, let’s look at some of the benefits of using this platform.

The Benefits of Using Webflow

When compared to other systems, Webflow promoted many benefits. Below you can read about some of the positive ways your business may be affected by using this platform.

Saves You Time

Once your website is built in Webflow, you’ve got a couple of options. A) We can make all edits for you or B) You or a content editor can make the updates. The Webflow interface allows for a quick click and edit process for text and images, so making small changes is a breeze.

Webflow allows the developer to publish live edits to a sub domain without effecting the live website, so it can be an extremely quick & efficient way to adapt changes for the live site.

The hosting gives you access to some of the fastest technology around for your business! Utilising technology such as the CDN (Content Distribution Network) and extremely fast servers helps decrease the server response time and image loading, giving your website a boost from an SEO perspective.

Creates Design Consistency

Webflow allows for the creation of ‘Symbols’ which are ‘pre-made’ components that can be utilised on multiple pages, this is an extreme time saver, minimising double handling by simply ‘inserting’ a module instead of recreating it.

Utilising classes is also a quick way to apply a style to an aspect of the website. For example the developer can create a class called ‘button 1’ which carries ‘hover’ attributes which turn the button red when the mouse hovers over it. Instead of recreating this feature, a class can be used to ‘recreate’ the effect.

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